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Haiti: The High Water Mark for Social Media
I’m simply overwhelmed by the scale of the catastrophe in Haiti, yet I’m also in awe of the American Red Cross‘s smart use of mobile technology and social media to rally the web and raise funds for...
View ArticleUSA Today Takes Kindness Community to Twitter
I just stumbled upon the USA Today’s Twitter hashtag charity campaign — #AmericaWants. And it ends today. I fancy myself plugged in to this world so I’m surprised I didn’t hear about it. I guess it was...
View ArticleOnline & Offline Networks Together Create Change
The kind of dramatic, status quo-busting social change that happened in the 1960s won’t happen via Twitter or Facebook, argues Malcolm Gladwell in his latest piece for The New Yorker – “Small Change:...
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The Micro-Mantra: Three Words To Live By
Yesterday, @MariaShriver created the worldwide trending topic on Twitter – #threewordstoliveby. This is the tweet that started the trend. And this is the one that first established the hashtag. People...
View Article9 Crisis Communications Tips From Biz Stone
On his personal blog last night, Biz Stone gave a terrific response to Fortune’s predictable Trouble @Twitter article that was meme-ing around, well, Twitter all day yesterday. His blog, The Trouble...
View ArticlePublicists: The Social Media Clean Up Crews
It seems every week brings another high-profile social media mishap. I’ve been saying this for a long time and wrote about it recently: social media isn’t a job for interns. Well, according to the NY...
View ArticleTwitter: Much Ado About 140 Characters
Ezra Klein shared an interesting insight today into Twitter’s success. Forget the 140-character limit: it’s not the platform’s forced brevity that has led to its popularity. Klein suggests that...
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2011: End of Year Wins
Twitter released their official Year in Review “Hot Topics” for 2011. Much to my surprise and excitement, the inspirational hashtag Maria Shriver and I created back in March — #threewordstoliveby —...
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